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PARAGONPATCHES

Patches as Merch: Turning Your Logo Into Revenue

Branding · October 24, 2026

Patches cost little to make, ship flat in an envelope and sell well above cost.

Why patches sell

  • Low unit cost at volume means healthy margins
  • Collectible: limited drops create urgency
  • Customers personalise their own gear, which spreads your brand

How to launch a patch drop

  1. Start with one strong design.
  2. Photograph it on real gear: jackets, caps, bags.
  3. Announce a limited run to your email list and socials.
  4. Reorder the best sellers at a lower per-piece price.